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Skico Joins The Facebook Advertising Boycott

As larger companies continue to pull advertising from the Facebook platform, one of the smaller brands, though well-known and definitely a giant in the ski industry, the Aspen Skiing Co, (Skico) has also joined in on the boycott.

The announcement came yesterday, July 1st, in the form of posts to Facebook and Instagram, both of which are owned by the same company.

Aspen Snowmass has long believed that fact-based, civil discourse is critical to finding solutions to the challenges...

Posted by Aspen Snowmass on Wednesday, July 1, 2020

According to a report from The Aspen Times, Skico has joined the Stop Hate For Profit boycott campaign through at least the month of July and that their position will be reassessed near the end of the month, similar to many of the other companies that have joined the boycott. According to a report from NPR, the number of companies involved has topped 400 in total.

Thumbnail Credit: Aspen Snowmass/FB

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