Glen Plake is just amazing and that doesn't just speak to his skiing abilities. That also speaks to his presence in this ad that was posted by Elan. They have the man himself plugging their limited edition Wingman skis for their 75th anniversary and the man is just awesome at it. Trust me, even if you don't buy the skis based on the endorsement, it's likely you'll still enjoy it. What can I say? I say commercials are a sub-genre of filmmaking all their own and this one, in my opinion, is awesome.